A large percentage of dealers express skepticism about the effectiveness of SEO, especially in light of Google’s latest update in March 2023. Many often resort to substantial investments in pay-per-click advertising, only to find themselves disappointed with the outcomes. SEO (Search Engine Optimization) is an effective digital…Read More
Off-site SEO, also known as off-page SEO, refers to the actions taken outside of your website to improve its visibility and rankings in search engine results pages (SERPs). While on-site SEO focuses on optimizing elements on your website, off-site SEO primarily revolves around building your website’s authority, reputation, and relevance through… Read More
Google has long been the dominant search engine and venue for accessing information online. Their product now holds over 80% market share. Over the years, Google has continuously evolved its algorithm to provide users with more relevant (and personalized) results. Personalization can be defined as the software’s efforts to tailor the… Read More